Using the Advocacy App

Help supporters take action on issues they care about. Advocacy runs action campaigns — petitions, contact-your-representative pushes, pledge drives — and records who took part.

Availability

Advocacy isn't listed in the public marketplace; it's enabled by our support team or included with a political Edition. Get in touch if you need it.

Creating a campaign

  1. Open Advocacy and add a campaign.
  2. Fill in the campaign details — what the action is and who it's aimed at.
  3. Save, and the campaign appears on your Advocacy dashboard.

You can duplicate an existing campaign rather than starting over, which is what you'll want for a recurring push against a new bill.

Managing campaigns

From the dashboard you can view, edit, duplicate, and remove campaigns.

What it records

Supporters who take action are created or matched as contacts, and their participation is recorded as an activity on their timeline.

That's the durable value. A petition signature is worth something once; a permanent record that this person acted on this issue is worth something every time you plan an outreach afterward. Tag or segment on it later — "everyone who acted on the water bill" becomes an audience for Email Marketing or a List to call.

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